“We Got You” campaign
TBD explanation of my work/efforts
Digital advertising expressing Varo’s core brand values as well as banking and credit products that reinforce the bank’s mission to help people build better financial lives. These assets and other similar iterations have run on various ad platforms including Meta, Google, Moloco and AppLovin’.
Creative team: Mason Field (art direction), Ima Djie (copy), Alvin Concepcion (motion design/editing)
Organic Social
The idea came to life for Varo’s Instagram, Facebook, and Twitter accounts as well, with video content that ran as paid advertising as well.
